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Traceability: Transparency and Trust

Lawson M3 Trace Engine

Lawson’s Trace Engine solution helps you manage food safety risk, providing a competitive advantage in today’s high-stakes food safety/traceability environment. It helps improve your business processes and product quality and goes beyond simple track and trace. Lawson Trace Engine helps build and protect your brand, strengthening customer loyalty.

“Lawson Trace Engine is helping us enhance our brand’s reputation by capturing detailed product information we can share with customers,” said Arnt Mjoen, IT manager for Norway-based Marine Harvest, the world’s leading seafood company.

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Lawson Insight — Food-Chain Traceability: A Golden Opportunity
Food and beverage exporters that are unprepared for evolving global supply chain traceability rules may not only risk being prevented from trading in certain geographies—they may also miss the boat on new business and marketing opportunities.

Lawson Insight — Traceability: A Fast-Growing Trend
In the face of potential health risks such as bio-terrorism, food-borne illnesses and genetically engineered foods, the issue of food safety and quality has risen to the top of political agendas around the world in recent years.Read more

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